Moshi

What is Moshi?

Moshi is an AI sales agent aimed at e-commerce brands. Instead of sending a Meta ad click to a landing page, the ad's call to action becomes Send Message and the click lands in an Instagram DM. The agent asks shoppers what they are after, reads the brand's live Shopify catalog for products, then deals with objections, answers questions and takes the shopper on to checkout. It can also continue in iMessage and RCS beyond Meta's 24-hour reply window. Details gathered in conversations, including name, preferences, intent and order history, are sent back to Meta, HubSpot, Klaviyo and Shopify, and attribution runs from ad click to DM to purchase. Pricing is performance-based: a 5% fee on sales attributed to Moshi conversations plus per-token usage on its replies. The pricing page says each brand gets roughly $2,000 of tokens included every month, with no setup fee or monthly minimum, and an optional iMessage add-on is charged per line.

Use cases

• Sell products inside Instagram DMs
• Replace landing pages for Meta ads
• Recover abandoned carts by message
• Qualify leads from paid social
• Collect first-party customer data
• Attribute revenue to ad conversations

Who it's for

• E-commerce brands
• DTC marketers
• Shopify store owners
• Growth teams

Why use Moshi

• Shoppers keep chatting in the DM instead of leaving for a landing page.
• The agent works from live catalog data, so product answers stay current.
• No staff are needed to watch the inbox around the clock.
• The performance fee means most accounts pay only 5% of attributed revenue, since a monthly token allowance is included.
• Chat data returns to the tools marketing teams already use.

Moshi features

• Opens an Instagram DM from a Meta ad click
• Reads live Shopify catalog, cart and orders
• Answers questions and handles objections
• iMessage and RCS conversations past the 24-hour window
• Attribution from ad click to DM to purchase
• Customer data sent to Shopify, Klaviyo, HubSpot and Meta
• Custom AI personality training for brand voice
• Analytics and shared Slack channel
• Unlimited conversations

Moshi integrations

• Shopify
• Meta
• Klaviyo
• HubSpot
• Slack
• Instagram
• iMessage

How to get started with Moshi

1. Connect Shopify and Meta and set up the shared Slack channel.
2. Change the ad call to action from Link Click to Send Message.
3. The agent chats with shoppers in Instagram DMs and walks them to checkout.
4. Review analytics and attribution as conversation data flows back to your tools.

Moshi limitations

• Built for brands that run Meta ads
• The iMessage add-on has its own per-line cost
• Performance fee applies to attributed sales

Moshi pricing

Yes, Moshi has a free plan.

Moshi plans

• Free plan

  Free

  plus 5% performance fee

  • Shopify integration
  • Instagram
  • Meta integration
  • Shared Slack channel

• Moshi Pro

  Price on vendor site

  plus 5% performance fee

  • Advanced analytics
  • MCP connection
  • Custom AI personality training
  • Priority support

Plans as listed on the official pricing page on 24 Oct 2026. Prices can change and may vary by country or exclude tax. Check the official pricing page.

Moshi alternatives

The main Moshi alternatives listed on Debuly are Chatfuel, Bik.ai, BoltOS, Falora, Insent (ZoomInfo Chat) and Kraya. The table compares pricing and platforms; order is A–Z.

1. 

   Bik.ai

   AI customer platform for online stores that combines marketing campaigns, helpdesk and AI commerce agents.

   Marketing and SEOAutomation and agents
   PaidVisit Bik.ai (official site)
2. 

   BoltOS

   Interactive overlay and audience platform that adds chat, polls, shopping and an AI stream companion to live and on-demand video.

   Marketing and SEOChat assistantsAutomation and agents
   Contact salesVisit BoltOS (official site)
3. 

   Chatfuel

   AI chatbot platform for WhatsApp, Instagram and Facebook that answers customers, qualifies leads and books appointments.

   Automation and agentsMarketing and SEOChat assistants
   Free trialVisit Chatfuel (official site)
4. 

   Falora

   AI agents that plan, ship and optimize B2B go-to-market campaigns, with every action approved by your team.

   Marketing and SEOAutomation and agents
   Contact salesVisit Falora (official site)
5. 

   Insent (ZoomInfo Chat)

   Website chat and conversational marketing tool, now ZoomInfo Chat, that alerts sales when target accounts visit and books meetings.

   Marketing and SEOChat assistantsAutomation and agents
   Contact salesVisit Insent (ZoomInfo Chat) (official site)
6. 

   Kraya

   WhatsApp CRM with an AI agent that qualifies and follows up with leads, built for sales teams in India.

   Marketing and SEOAutomation and agentsChat assistants
   PaidVisit Kraya (official site)

Moshi FAQ

Sources & verification

Facts on this page come from the official sources below, each with the date we read it. Written by Debuly; the vendor did not review this page.

Image credits

• Logo: from moshi.ai · fetched 24 Oct 2026 · Vendor trademark, used only to identify the product; removed on request
• Cover: none collected yet, so a generated tile is shown.

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