AI agents that play and test games from a build, then report bugs, glitches and performance problems for QA teams.
Chatfuel
AI chatbot platform for WhatsApp, Instagram and Facebook that answers customers, qualifies leads and books appointments.
What is Chatfuel?
Chatfuel is a no-code AI chatbot platform for businesses that sell and support customers over WhatsApp, Instagram and Facebook. You connect a number or account, teach the AI your hours, prices, catalog and common questions, and it replies to customers, scores leads, takes bookings and hands over to a person when needed. It runs on the official WhatsApp Business API, with Chatfuel acting as a Meta Tech Provider that handles the setup. Plans include a shared team inbox, a CRM, bulk WhatsApp campaigns, comment replies on posts and Reels, and links to Google Sheets, Zapier and Stripe. Agencies can manage several client businesses from one dashboard and resell Chatfuel under their own brand. Chatfuel pricing starts with the Business plan at US$18 per month on yearly billing, which includes US$20 of monthly AI credits, and every plan starts with a free 7-day trial.
Use cases
- Automate WhatsApp customer replies
- Qualify and score inbound leads
- Book appointments inside chat
- Sell products and services in chat
- Send bulk WhatsApp campaigns
- Reply to Instagram post and Reel comments
- Track which ads drive WhatsApp sales
Who it's for
Why use Chatfuel
- Working on the official WhatsApp Business API avoids the number-ban risk of unofficial tools.
- A single wallet covers AI replies and Meta's WhatsApp fees, so there is one bill.
- Non-technical teams can launch a first automation from templates in minutes.
- Every plan unlocks every feature, so you pay for credits rather than for add-ons.
- The agency tier lets one team run several client accounts with a shared dashboard.
Chatfuel features
- AI agent that replies on WhatsApp, Instagram and Facebook
- Official WhatsApp Business API access with setup handled for you
- Visual flow builder with templates and no code
- Automatic lead qualification and scoring
- Product and service selling with payment links in chat
- Bulk WhatsApp campaigns and scheduled broadcasts
- Automatic replies to post and Reels comments
- Meeting booking inside WhatsApp
- Shared team inbox, CRM and CRM sync
- Conversion events sent to Meta Pixel for ad attribution
- Agency dashboard with multiple client companies and white-label SDK
Chatfuel integrations
How to get started with Chatfuel
- Start the free trial and connect your WhatsApp number, Instagram or Facebook page.
- Teach the AI your business by adding hours, prices, catalog items and common customer questions.
- Build or adjust automations with templates and the visual flow builder.
- Go live so the AI replies, qualifies leads and books appointments, passing complex chats to your team.
- Review conversations in the shared inbox and top up the wallet as credits are used.
Chatfuel limitations
- No permanent free plan; every plan begins with a 7-day free trial
- Meta's WhatsApp message fees are charged separately and come out of the same wallet as plan credits
- Since 1 October 2026 WhatsApp replies in the 24-hour window are billed after the first 1,000 a month per number
- Usage limits apply to each plan, and the help center lists older plans priced by active contacts
Chatfuel pricing
Chatfuel has no free plan, but it offers a free trial. Paid plans start at $18 per month, according to the official pricing page on .
Chatfuel plans
Business
US$18/month
billed yearly, US$216/year; $20/mo billed monthly
- US$20 AI credits per month
- Lead qualification and scoring
- Bulk WhatsApp campaigns
- Meeting booking in WhatsApp
- CRM sync
Agency S
US$90/month
billed yearly, US$1,080/year
- US$100 AI credits per month
- 3 companies
- Bulk pricing
- Agency management dashboard
- Dedicated account manager
Plans as listed on the official pricing page on . Prices can change and may vary by country or exclude tax. Check the official pricing page.
Chatfuel alternatives
The main Chatfuel alternatives listed on Debuly are Cosmo, Tring AI, 11x, ChatBot.com, DRING and SigmaMind AI. The table compares pricing and platforms; order is A–Z.
| Tool | Pricing | Starting price | Platforms |
|---|---|---|---|
| Chatfuel | Free trial | $18/mo | Web, API |
| 11x | Contact sales | $2,417/mo | API |
| ChatBot.com | Free trial | $19/mo | Web |
| Cosmo | Free trial | $19/mo | Web, WhatsApp, Instagram |
| DRING | Contact sales | — | API |
| SigmaMind AI | Paid | $0.01, usage-based | Web, API |
| Tring AI | Freemium | $29/mo | Web |
11x
AI digital sales workers: Alice runs outbound prospecting and Julian qualifies inbound leads by phone, chat, SMS and WhatsApp.
Contact salesVisit 11x (official site)
ChatBot.com
AI chatbot and live chat software that resolves support questions, captures leads and sells on websites and messaging channels.
Free trialVisit ChatBot.com (official site)
Cosmo
AI customer support and messaging for ecommerce brands, handling WhatsApp and Instagram chats with live human takeover and campaigns.
Free trialVisit Cosmo (official site)
DRING
AI agents that answer and make calls, and reply on WhatsApp, web chat and email, with a shared inbox for handover.
Contact salesVisit DRING (official site)
SigmaMind AI
No-code platform for building and deploying AI voice, chat and email agents with usage-based pricing.
Tring AI
Chatbots and voice bots that answer customer questions, qualify leads and book appointments for support and sales teams.
FreemiumVisit Tring AI (official site)
Chatfuel FAQ
How much does Chatfuel cost?
The pricing page lists the Business plan at US$18 per month billed yearly (US$216/year), with US$20 in AI credits each month. The WhatsApp page shows $20/mo for monthly billing. Agency S is US$90 per month billed yearly.
Is there a free plan for Chatfuel?
There is no free plan. Each plan begins with a 7-day free trial that gives full access, and you do not need a credit card to start.
What plans does Chatfuel have?
The pricing page shows Business, for teams selling and supporting with AI, and Agency S, which adds 3 companies, bulk pricing, an agency dashboard and a dedicated account manager.
Are Meta's WhatsApp fees included in the Chatfuel price?
Meta bills WhatsApp messages on its own. Chatfuel handles the payment to Meta for you and deducts the fees from the same wallet as your plan credits, so you get a single bill.
Does Chatfuel have an API or integrations?
Yes. You can connect Google Sheets, Zapier, Stripe and the Chatfuel API, and sync WhatsApp conversations with a CRM.
Who is Chatfuel for?
It is built for businesses that sell and support customers over messaging, from ecommerce and clinics to service companies, plus agencies that run chatbots for clients.
Sources & verification
Facts on this page come from the official sources below, each with the date we read it. Written by Debuly; the vendor did not review this page.
| Source | Type | Accessed |
|---|---|---|
| chatfuel.com/ | official | |
| chatfuel.com/pricing | pricing | |
| help.chatfuel.com/plans-18234b06ecf880e2b97ce9d80a4f59de | pricing | |
| chatfuel.com/whatsapp-pricing | pricing | |
| chatfuel.com/docs/billing/can-i-get-a-plan-for-just-one-feature | pricing | |
| chatfuel.com/whatsapp | official |
Image credits
- Logo: from chatfuel.com · fetched · Vendor trademark, used only to identify the product; removed on request
- Cover: none collected yet, so a generated tile is shown.
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