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Smartly

AI advertising platform that unites creative production and media buying to launch and optimize ads across social, video and programmatic channels.

Contact sales

What is Smartly?

Smartly is an AI-powered advertising platform that brings creative production and media management into one place, so brand, performance, creative and agency teams stop working in separate tools. It is organized into three suites. Creative automates ad production at scale with generative AI for social, video and display, including Dynamic Creative Optimization that personalizes content in real time. Media covers full-funnel campaign management, automated workflows and predictive algorithms for bids and budgets. Intelligence adds reporting dashboards, first- and third-party data integrations, ad rotation and fatigue prediction. Supported channels include Meta, Google Ads, Pinterest, Snapchat, TikTok, Reddit and Spotify, plus programmatic access through DV360, CM360, The Trade Desk, Yahoo DSP and Amazon DSP. The pricing page publishes no prices, so costs are agreed with the vendor through a demo and an order form.

Use cases

  • Automate paid social ad production
  • Run campaigns across several channels
  • Personalize ads with dynamic creative
  • Optimize bids and budgets automatically
  • Report on cross-channel ad performance
  • Predict creative fatigue and rotate ads

Who it's for

  • Agency teams
  • Performance marketers
  • Brand teams
  • Creative teams

Why use Smartly

  • One platform covers creative production and media buying, which reduces hand-offs between tools and teams.
  • Dynamic creative and catalog enrichment help produce many personalized variants without manual resizing.
  • Automated bid and budget optimization reduces day-to-day campaign adjustment.
  • Cross-channel reporting puts results from social and programmatic sources in one dashboard.
  • Team-specific solutions exist for agencies, performance, brand and creative teams.

Smartly features

  • Creative suite with generative AI production
  • Media suite for full-funnel campaign management
  • Intelligence suite with pivot-table dashboards
  • Dynamic Creative Optimization
  • Catalog and feed data enrichment with AI
  • Predictive bid and budget optimization
  • Ad rotation and fatigue prediction
  • First- and third-party data integrations
  • Programmatic access to major DSPs
  • Smartly Synapse for planning and optimization

Smartly integrations

  • Meta
  • Google Ads
  • Pinterest
  • Snapchat
  • TikTok
  • YouTube
  • Reddit
  • Spotify
  • Amazon DSP
  • Google Campaign Manager
  • Google Display and Video 360
  • The Trade Desk
  • Yahoo DSP

How to get started with Smartly

  1. Book a demo and agree a subscription through an order form.
  2. Connect your ad accounts and data sources, and enrich catalog or feed data.
  3. Build creative with templates and generative AI, then launch campaigns across channels.
  4. Let automated workflows and predictive models adjust bids, budgets and ad rotation.
  5. Review dashboards in the Intelligence suite and decide where to invest next.

Smartly limitations

  • Prices are not published and require contacting the vendor
  • Access is arranged through an order form and subscription
  • X support is listed as beta and Amazon DSP as alpha

Smartly pricing

Smartly is sold on custom quotes, so its prices aren't published.

Prices can change and may vary by country or exclude tax. Check the official pricing page.

Smartly alternatives

The main Smartly alternatives listed on Debuly are AdCreative.ai, Metadata, Percuity, Creativo, Magnifire.ai and SocialBu. The table compares pricing and platforms; order is A–Z.

Smartly compared with its alternatives
ToolPricingStarting pricePlatforms
SmartlyContact sales—Web
AdCreative.aiFree trial$29/moWeb, Mobile app
CreativoPaid$599/moWeb
Magnifire.aiPaid$97/moWeb
MetadataContact sales—Web
PercuityPaid——
SocialBuFreemium$29/moWeb, iOS, API
  1. AdCreative.ai

    Generates ad banners, copy, product photos and video ads, then scores creatives and benchmarks competitors before you spend.

  2. Creativo

    AI video and ad platform that makes digital-twin videos, launches Meta and Google ads and schedules social posts.

  3. Magnifire.ai

    An AI marketing director, called (a)MD, that plans, creates, posts and optimizes social media for your business.

  4. Metadata

    B2B advertising platform where AI agents build audiences, generate creatives and run and optimize paid campaigns.

  5. Percuity

    Autonomous AI advertising agent that plans, launches and optimizes paid campaigns across Meta, Google, LinkedIn, TikTok and Reddit.

  6. SocialBu

    Social media management software for scheduling posts, listening for mentions, automating replies and working with a team across many accounts.

Smartly FAQ

How much does Smartly cost?

Smartly does not publish prices. The pricing page lists the platform, suites and solutions, and costs are set in an order form after talking to the vendor.

Is there a free plan for Smartly?

No free plan or free trial is listed on the vendor's site. You can request a demo from the website.

What suites does Smartly have?

Three: Creative for ad production, Media for campaign management and optimization, and Intelligence for reporting and measurement.

Which ad channels does Smartly support?

Meta, Google Ads, Pinterest, Snapchat, TikTok, YouTube, Reddit and Spotify, with X in beta and Amazon DSP in alpha, plus DV360, CM360, The Trade Desk and Yahoo DSP.

Who is Smartly for?

Agency, performance, brand and creative teams, and B2B marketers, running large volumes of ads across multiple channels.

Does Smartly use AI?

Yes. AI features are available across all suites, including generative creative, catalog enrichment, predictive bidding and fatigue prediction.

What are alternatives to Smartly?

Similar platforms include Pencil, AdCreative.ai, Celtra, Skai and Madgicx.

Sources & verification

Facts on this page come from the official sources below, each with the date we read it. Written by Debuly; the vendor did not review this page.

SourceTypeAccessed
smartly.io/official
smartly.io/pricingpricing
docs.smartly.io/docs/introduction-to-smartlydocs
smartly.io/terms-of-use-2026official
smartly.io/platform-overviewofficial

Image credits

  • Logo: from cdn.prod.website-files.com · fetched · Vendor trademark, used only to identify the product; removed on request
  • Cover: none collected yet, so a generated tile is shown.

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