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Shotstack Workflows

No-code builder from Shotstack for automated video, image and audio pipelines, triggered by CSV files or webhooks.

Freemium

What is Shotstack Workflows?

Shotstack Workflows is a visual, no-code tool for automating video, image and audio production on top of Shotstack's media APIs. Every workflow starts with a trigger, either an uploaded CSV or a webhook from a platform such as HubSpot or Salesforce, and then chains actions that create, transform, enhance, generate or analyze media. A typical webhook flow renders a template made in Shotstack Studio with merge fields, hosts the finished file on Shotstack or on a service like AWS S3 or Google Cloud Storage, and notifies your system when the video is ready. Generative AI steps cover text-to-image, text-to-speech in over 30 languages, and providers such as OpenAI, Stability AI, HeyGen, ElevenLabs and D-ID. Workflows is included in Shotstack subscriptions, and billing follows the Shotstack platform: 10 free credits on sign-up, pay as you go at $10 for 50 minutes, or monthly plans from Starter at $39 to Volume at $499 that lower the price per minute.

Use cases

  • Render personalized videos from a CSV
  • Trigger videos from a webhook event
  • Add AI voiceovers in 30+ languages
  • Combine AI image and video providers
  • Automate watermarks and file conversion
  • Host and deliver rendered media

Who it's for

  • Marketers
  • Developers
  • Agencies
  • Product teams

Why use Shotstack Workflows

  • Marketers can produce thousands of tailored videos from a CSV without writing code.
  • Developers can prototype video applications faster by wiring Shotstack's APIs together visually.
  • Several generative AI providers sit in one workflow without installing separate SDKs.
  • Pricing is by rendered minute, with unused plan minutes rolling over for three months.
  • A free sandbox lets you test before paying.

Shotstack Workflows features

  • Visual no-code workflow builder
  • CSV and webhook triggers
  • Render Video Template action using Shotstack Studio templates
  • Merge fields mapped to incoming data
  • Built-in text-to-image and text-to-speech
  • Connectors for OpenAI, Stability AI, HeyGen, ElevenLabs and D-ID
  • Hosting on Shotstack or external storage
  • Make, Zapier and n8n integrations
  • White-label video editor
  • Free sandbox for testing

Shotstack Workflows integrations

  • HubSpot
  • Salesforce
  • OpenAI
  • Stability AI
  • HeyGen
  • ElevenLabs
  • D-ID
  • AWS S3
  • Google Cloud Storage
  • Make
  • Zapier
  • n8n

How to get started with Shotstack Workflows

  1. Create a workflow in the Shotstack dashboard and choose a CSV or webhook trigger.
  2. Add sample data so incoming fields can be referenced in later steps.
  3. Add actions such as Render Video Template, mapping merge fields to your data, or generative AI steps.
  4. Add a hosting action, publish the workflow and send data to its request URL.
  5. Receive the finished video and a webhook notification when it is ready.

Shotstack Workflows limitations

  • When credits run out, renders and AI generation stop until you top up or change plan
  • Sign-up credits are valid for 30 days
  • AI generation is charged per model on top of render minutes
  • Webhook request URLs must be kept secret because anyone with the link can trigger the workflow

Shotstack Workflows pricing

Yes, Shotstack Workflows has a free plan. Paid plans start at $39 per month, according to the official pricing page on .

Shotstack Workflows plans

  • Pay as you go

    $10

    one-time, 50 minutes

    • 20 cents a minute
    • 50 credits per $10
    • 5 GB storage
    • 1080p max resolution
    • Minutes last 12 months
  • Starter

    $39/month

    • 250 minutes a month
    • 200 credits a month
    • 5 GB storage
    • 1080p max resolution
    • Director included
  • Pro

    $99/month

    • 750 minutes a month
    • 500 credits a month
    • 15 GB storage
    • 4K max resolution
    • 3 team seats
  • Scale

    $199/month

    • 2,000 minutes a month
    • 1,000 credits a month
    • 30 GB storage
    • 4K max resolution
    • Priority support
  • Volume

    $499/month

    • 10,000 minutes a month
    • 2,500 credits a month
    • 75 GB storage
    • Slack channel and named contact
    • Custom team seats

Plans as listed on the official pricing page on . Prices can change and may vary by country or exclude tax. Check the official pricing page.

Shotstack Workflows alternatives

The main Shotstack Workflows alternatives listed on Debuly are Zapier, AI-Flow, Markus, n8n, Activepieces and Agenta. The table compares pricing and platforms; order is A–Z.

Shotstack Workflows compared with its alternatives
ToolPricingStarting pricePlatforms
Shotstack WorkflowsFreemium$39/moWeb, API
ActivepiecesOpen source$20/moWeb, API, Self-hosted
AgentaFreemium$29/moWeb, API, Self-hosted, Docker
AI-FlowFreemium—Web, API
MarkusFreemium$16/momacOS, Windows, Linux, Desktop app
n8nFreemium€20/moWeb, API, CLI, Self-hosted
ZapierFreemium$19.99/moWeb, SDK, MCP
  1. Activepieces

    Open-source automation platform for building flows, AI agents and tables across 770+ apps, in the cloud or self-hosted.

  2. Agenta

    Team workspace where you build AI agents and automations by chatting, with 1,000+ integrations, no per-seat pricing and MIT-licensed self-hosting.

  3. AI-Flow

    Visual node-based canvas that chains OpenAI, Anthropic, Google and Replicate models into workflows you can share as simple apps.

  4. Markus

    Local-first AI workforce platform where teams of autonomous agents plan, divide and deliver work, with free bring-your-own-key use.

  5. n8n

    Workflow automation platform with a visual builder, code steps and AI agents, available as n8n Cloud or self-hosted.

  6. Zapier

    No-code automation platform that links 9,000+ apps through multi-step Zaps, AI agents, tables, forms and an MCP server.

Shotstack Workflows FAQ

How much does Shotstack Workflows cost?

Workflows is included in Shotstack subscriptions. Pay as you go is $10 for 50 minutes, and monthly plans are Starter $39, Pro $99, Scale $199 and Volume $499.

Is there a free plan?

Signing up gives you 10 credits that expire after 30 days, along with a free sandbox. After that you need pay-as-you-go credits or a paid plan.

How are minutes counted?

By the second, rounded down, so a 30-second video uses half a minute. Pay as you go costs 20 cents a minute, and plans range from 15.6 cents to 5 cents.

Do unused minutes carry over?

Minutes from a plan carry over for 3 months, while pay-as-you-go minutes stay valid for 12 months.

Does Shotstack have an API and integrations?

Yes. Shotstack has a video editing API and works with Make, Zapier and n8n, and Workflows can connect to hundreds of tools through webhooks.

What are alternatives to Shotstack Workflows?

Alternatives for automated video creation include Creatomate, JSON2Video, Bannerbear, Plainly and Cloudinary. On Debuly, compare Zapier, AI-Flow and Markus.

Sources & verification

Facts on this page come from the official sources below, each with the date we read it. Written by Debuly; the vendor did not review this page.

Image credits

  • Logo: from shotstack.io · fetched · Vendor trademark, used only to identify the product; removed on request
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