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Seguno

Email marketing app for Shopify stores with automations, templates and AI writing help, billed through Shopify.

Freemium

What is Seguno?

Seguno is an email marketing app built for Shopify merchants. It pulls products, discounts and customer data from the store so you can send newsletters and campaigns, set up automations such as welcome, abandoned cart and back-in-stock emails, and personalize messages with Shopify metafields. Paid plans add AI tools that draft subject lines, preview text and body copy, plus extra email sections and the option to remove the Seguno badge. Pricing is based on the number of subscribers and charged through your Shopify bill: Starter is free for 250 subscribers or fewer, Standard costs $35/month, and Professional is shown at $215/month. Every store gets a 10-day free trial with all features, and no separate contract is needed. Seguno also offers companion apps for popups and forms and for product reviews.

Use cases

  • Send newsletters to Shopify customers
  • Recover abandoned carts by email
  • Send back-in-stock alerts
  • Run welcome and post-purchase flows
  • Create unique discount codes per email
  • Write subject lines with AI
  • Ask customers for product reviews

Who it's for

  • Shopify merchants
  • Ecommerce marketers
  • Small online brands

Why use Seguno

  • Billing runs through Shopify, so there are no separate contracts, vendors or invoices to manage.
  • Pre-built automations mean you do not have to design flow logic from scratch.
  • You only pay for active subscribers, and stores with 250 or fewer subscribers can use the Starter plan for free.
  • Paid plans include all premium features, so there are no feature tiers to compare.

Seguno features

  • Newsletter and campaign builder tied to Shopify store data
  • Pre-built back-in-stock, abandoned cart and welcome automations
  • Post-purchase, lapsed purchaser and VIP follow-up automations
  • Unique discount codes created from existing Shopify discounts
  • Personalization with dynamic Shopify metafields
  • AI subject line, preview text and copywriting tools on paid plans
  • Design with Canva and a template store
  • Deliverability monitoring and bot-free list upkeep
  • Remailing of non-openers on paid plans

Seguno integrations

  • Shopify
  • Canva

How to get started with Seguno

  1. Install Seguno from the Shopify app store and start the 10-day free trial.
  2. Build an email from your products, discounts and brand assets, using templates or Canva designs.
  3. Turn on pre-built automations like abandoned cart, welcome or back-in-stock, and customize their content.
  4. Send campaigns to opted-in subscribers and review performance in the reports.

Seguno limitations

  • Free plan covers 250 or fewer subscribers and shows the Seguno badge
  • Premium automations, AI tools and extra sections need a paid plan or the 10-day trial
  • Sending requires a paid Shopify plan; trial and affiliate stores can only configure settings
  • Enhanced reporting is still in beta

Seguno pricing

Yes, Seguno has a free plan. Paid plans start at $35 per month, according to the official pricing page on .

Seguno plans

  • Starter

    Free

    for stores with 250 or fewer subscribers

    • 250 subscribers included
    • Seguno badge shown in emails
    • 10-day trial of premium features
  • Standard

    $35/month

    billed through Shopify every 30 days

    • 2,500 subscribers included
    • All premium features
  • Professional

    $215/month

    billed through Shopify every 30 days

    • 25,000 subscribers included
    • All premium features

Plans as listed on the official pricing page on . Prices can change and may vary by country or exclude tax. Check the official pricing page.

Seguno alternatives

The main Seguno alternatives listed on Debuly are Recart, Craftify AI, Flamel, Jacquard, Anyword and Bik.ai. The table compares pricing and platforms; order is A–Z.

Seguno compared with its alternatives
ToolPricingStarting pricePlatforms
SegunoFreemium$35/mo—
AnywordFree trial$39/moWeb, Chrome extension, API
Bik.aiPaid—Web, API
Craftify AIPaid$32/moWeb
FlamelContact sales—Web
JacquardContact sales—Web
RecartFree trial—Web, Shopify
  1. Anyword

    AI copywriting platform for marketers that scores generated ads, emails and web copy for predicted performance before launch.

  2. Bik.ai

    AI customer platform for online stores that combines marketing campaigns, helpdesk and AI commerce agents.

  3. Craftify AI

    AI-powered customer platform for local service businesses, with CRM, email, social posts, ads, reviews and automation in one workspace.

  4. Flamel

    AI marketing platform for franchise and multi-location brands covering social, ads, reviews, email and blogs.

  5. Jacquard

    Marketing language platform, formerly Phrasee, that writes brand-safe messages and predicts which copy will get clicks.

  6. Recart

    SMS marketing and popup list-growth platform for Shopify stores, with managed onboarding, campaigns and automated flows.

Seguno FAQ

How much does Seguno cost?

The pricing page shows Starter as free, Standard at $35/month and Professional at $215/month, scaled by subscriber count. Seguno's help center says pricing starts at $35/month for 251 to 2,500 subscribers and rises by $20/month per additional 2,500.

Is there a free plan for Seguno?

Yes. Seguno is free for stores with 250 or fewer subscribers, though some features need a paid plan. Free users can try premium features with a 10-day trial.

What plans does Seguno have?

Seguno lists Starter (free, 250 subscribers), Standard ($35/month, 2,500 subscribers) and Professional ($215/month, 25,000 subscribers). All paid plans include every premium feature.

How is Seguno billed?

All charges go through Shopify and appear on your Shopify bill, with an app charge every 30 days. You can cancel from Seguno settings or by uninstalling the app.

Does Seguno have AI features?

Yes. Paid users can generate subject lines and preview text from newsletter content and use AI copywriting to rephrase, extend or simplify text. Review AI output before sending.

What are alternatives to Seguno?

Other email tools for Shopify stores include Klaviyo, Mailchimp, Omnisend and Shopify Email. On Debuly, compare Recart, Craftify AI and Flamel.

Sources & verification

Facts on this page come from the official sources below, each with the date we read it. Written by Debuly; the vendor did not review this page.

Image credits

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