AI video editor where you describe edits in chat and it writes scripts, cuts footage and adds captions and audio.

Poiro
Poiro is an AI creative platform that turns briefs into on-brand videos and images, with custom apps and a human team for brands.
What is Poiro?
Poiro is an AI creative platform for brands that need marketing videos and images in volume. You share a brief, and Poiro handles scripting, production and delivery, or your own team uses the platform directly. Its workspace is organized in four stages: ideate with Brand Memory and a brief builder, create with Flowboards and document-to-video, polish with product swap and generative fill, and scale with pre-built apps and a localisation engine that dubs and lip-syncs video for new markets. Poiro also builds custom apps for repeated tasks, such as e-commerce catalog images or turning articles and PDFs into branded video. The site promises a first draft within 48 hours and a human expert on hand for complex jobs. The pricing page lists no plan prices, and custom apps are scoped after you submit a brief.
Use cases
- Produce ad videos from a brief
- Generate e-commerce catalog images
- Turn articles and PDFs into branded video
- Localize videos with dubbing and lip sync
- Resize creatives for each platform
- Polish raw creator footage
- Swap products in existing images
Who it's for
Why use Poiro
- Brand rules are trained once, so any team member can brief the tool consistently
- Covers ideation, creation, editing and scaling in one workspace
- Pre-built apps repeat seasonal campaigns without a new brief each time
- Localisation covers dubbing, lip sync and subtitles from one source video
- A human expert supports complex jobs when self-serve is not enough
Poiro features
- Brand Memory that learns brand guidelines
- Brief Builder for production-ready creative briefs
- Asset library for logos, products and campaigns
- Flowboards for repeatable launch workflows
- Document or PDF to video with voiceover
- Product swap, element regeneration and generative fill
- Smart adaptations for any aspect ratio
- Localisation engine with dubbing, lip sync and subtitles
- Custom brand apps built by the Poiro team
- Batch generation of many outputs from one brief
How to get started with Poiro
- Share a brief or describe the creative task your team repeats every week.
- Poiro sets up your workspace with brand style, tone, references and past top creatives.
- Your team creates in the platform, or Poiro produces the work for you.
- Edit and adapt each creative for every channel.
- Run pre-built or custom apps to produce many on-brand outputs at once.
Poiro limitations
- No plan prices are published
- Custom apps are scoped with the vendor after a brief is submitted
- Full platform access involves onboarding by the Poiro team
Poiro pricing
We couldn't confirm pricing on the official site. Check poiro.com for current prices.
Prices can change and may vary by country or exclude tax. Check the official pricing page.
Poiro alternatives
The main Poiro alternatives listed on Debuly are HeyGen, Synthesia, Canva, Creatify AI, CreateUGC and ClipSpeedAI. The table compares pricing and platforms; order is A–Z.
| Tool | Pricing | Starting price | Platforms |
|---|---|---|---|
| Poiro | Pricing unknown | — | Web |
| Canva | Freemium | $144/yr | Web, Mobile app |
| ClipSpeedAI | Free trial | $19/mo | Web, API |
| CreateUGC | Free trial | $19.9/mo | Web |
| Creatify AI | Freemium | — | Web, API |
| HeyGen | Freemium | $29/mo | Web, API |
| Synthesia | Freemium | $29/mo | Web, API, Chrome extension |

Canva
Online design platform with templates, brand kits, team tools and built-in AI for graphics, presentations and video.
FreemiumVisit Canva (official site)
ClipSpeedAI
Turns long videos and podcasts into captioned vertical clips, with scheduling, an API, and AI video and image generation.
Free trialVisit ClipSpeedAI (official site)
CreateUGC
AI video generator that turns a product link into UGC-style video ads with AI avatars, voiceovers and ready-made scripts.
Free trialVisit CreateUGC (official site)
Creatify AI
Turns a product link into a ready-to-run video ad using AI actors, templates and a built-in editor.

HeyGen
AI video platform that turns scripts into avatar-presented videos, with voice cloning, translation and a credit-based pricing model.
FreemiumVisit HeyGen (official site)
Synthesia
AI video platform that turns scripts, documents and prompts into avatar-presented videos with voiceovers in 140+ languages.
FreemiumVisit Synthesia (official site)
Poiro FAQ
How much does Poiro cost?
The pricing page does not list plan prices. Submit your repeatable creative problem on the site; the vendor says it reviews briefs and replies within 24 hours to scope a custom app.
Is there a free plan for Poiro?
No free plan is described. Contact the vendor to ask about trials or pilots.
What can Poiro create?
It makes short social videos, ad videos, catalog and lifestyle images, localized video versions, and branded videos from documents, PDFs or websites.
Who is Poiro for?
Brand and marketing teams, e-commerce companies and agencies that need a steady flow of on-brand creative without growing headcount.
Can Poiro localize videos?
Yes. Its localisation tools handle dubbing, lip sync, subtitles and character swaps so one video can be adapted for different markets.
What are alternatives to Poiro?
Alternatives include Creatify, Icon, Pencil, HeyGen, Synthesia and Canva.
Sources & verification
Facts on this page come from the official sources below, each with the date we read it. Written by Debuly; the vendor did not review this page.
| Source | Type | Accessed |
|---|---|---|
| poiro.com/ | official | |
| poiro.com/pricing | pricing | |
| poiro.com/features | official | |
| poiro.com/services/full-platform-access | official | |
| poiro.com/services/brand-creative-tailored-apps | official |
Image credits
- Logo: from poiro.com · fetched · Vendor trademark, used only to identify the product; removed on request
- Cover: none collected yet, so a generated tile is shown.
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