HeyGen

What is HeyGen?

HeyGen is an online video tool where you pick an AI avatar, type or paste a script and get a spokesperson video without a camera or crew. You can start from scratch, a template or an avatar, create a Custom Video Avatar with your own likeness and voice, and use a Video Agent to generate videos from prompts. HeyGen also translates and localizes video into 175+ languages and dialects, offers voice cloning and text to speech, and exports in 1080p or 4K on higher plans. Paid plans run on monthly credits spent on video generation, translation and asset creation. The Free plan costs $0 and allows 3 watermarked videos a month, Creator is $29 per month, Pro starts at $49 per month, and Business is $149 per month plus $20 for each extra seat. Enterprise is sold through sales, and separate API plans start at $5 pay as you go. Teams use it for marketing videos, training material, product explainers and localized content.

Use cases

• Create avatar spokesperson videos from a script
• Translate and localize videos with lip-sync
• Clone your voice and likeness
• Produce training and onboarding videos
• Make marketing and product explainer clips
• Generate videos through an API
• Export SCORM content for an LMS

Who it's for

• Marketers
• Course creators and trainers
• Small businesses
• Enterprise communications teams

Why use HeyGen

• You can produce a presenter video from text alone, which removes filming, lighting and editing from the process.
• Translation and lip-sync let one video reach audiences in many languages without re-recording.
• A free plan lets you test avatars and the Video Agent before choosing a paid tier.
• Credits roll over one month on Creator, and Pro lets you raise monthly credits as volume grows.
• Business and Enterprise add shared workspaces, SSO and SCIM provisioning for team governance.

HeyGen features

• 500+ ready-made presenters and Custom Video Avatars
• Avatar III, IV and V engines
• Video Agent for prompt-based video creation
• Video translation in 175+ languages and dialects
• HeyGen Voice text to speech and voice cloning
• Brand kit and asset library
• 1080p and 4K export
• Shared workspaces with SAML/SSO on Business
• SCORM export and LMS integrations
• Pay-as-you-go API from $5

HeyGen integrations

• n8n
• Make
• HubSpot
• Zapier

How to get started with HeyGen

1. Sign up and click Create Video, then start from scratch, a template or a chosen avatar.
2. Select an avatar and voice, then type or paste your script, or ask Video Agent to draft the video from a prompt.
3. Add scenes, brand elements and any translation, then generate the video, which spends credits on paid plans.
4. Export in 1080p or 4K, share a link, or send it to your workflow tools through integrations.

HeyGen limitations

• The Free plan allows 3 watermarked videos a month, up to 1 minute each
• Creator includes 600 credits a month and does not support one-time credit purchases
• Business credits are shared across the workspace; extra seats cost $20 per seat per month
• Experience is better on a computer than on mobile
• API plans are separate from the app subscriptions

HeyGen pricing

Yes, HeyGen has a free plan. Paid plans start at $29 per month, according to the official pricing page on 24 Oct 2026.

HeyGen plans

• Free

  $0/mo

  • 3 videos a month, watermarked
  • Videos up to 1 minute
  • One Custom Video Avatar
  • 30+ languages

• Creator

  $29 /mo

  $24/mo with annual billing

  • 600 credits
  • 1080p export
  • Remove HeyGen branding
  • 175+ languages and dialects

• Pro

  $49 /mo

  • 1,000 credits
  • 4K video export
  • Videos up to 30 minutes
  • Edit translation scripts

• Business

  $149 /mo

  plus $20 per extra seat per month

  • 1,500 credits
  • Videos up to 60 minutes
  • Shared workspace and SAML/SSO
  • Integrations with n8n, Make, HubSpot and Zapier

• Enterprise

  Custom

  contact sales

  • No maximum video length
  • SCIM provisioning and MFA
  • Dedicated customer success manager
  • Invoice billing

Plans as listed on the official pricing page on 24 Oct 2026. Prices can change and may vary by country or exclude tax. Check the official pricing page.

HeyGen alternatives

The main HeyGen alternatives listed on Debuly are Synthesia, D-ID, Colossyan, Captions, Elai.io and Runway. The table compares pricing and platforms; order is A–Z.

1. 

   Captions

   AI video app for creating, editing and translating talking-head videos, with captions, AI actors, clips and generative B-roll.

   VideoAudio and voiceMarketing and SEO
   FreemiumVisit Captions (official site)
2. 

   Colossyan

   AI video platform that turns documents and scripts into avatar-led training videos and SCORM courses in 100+ languages.

   VideoProductivityAudio and voice
   FreemiumVisit Colossyan (official site)
3. 

   D-ID

   Generative AI video platform and API that turns a face image plus text or audio into talking avatar videos in 119 languages.

   VideoDeveloper platformsAudio and voice
   Free trialVisit D-ID (official site)
4. 

   Elai.io

   AI video generator that turns text, URLs and slide decks into narrated videos with AI avatars, voices and 75+ languages.

   VideoMarketing and SEOProductivity
   FreemiumVisit Elai.io (official site)
5. 

   Runway

   AI video, image and audio workspace with Gen-4.5 and partner models, credit-based plans from $12/month and a developer API.

   VideoImage generationDeveloper platforms
   FreemiumVisit Runway (official site)
6. 

   Synthesia

   AI video platform that turns scripts, documents and prompts into avatar-presented videos with voiceovers in 140+ languages.

   VideoAudio and voiceMarketing and SEO
   FreemiumVisit Synthesia (official site)

HeyGen FAQ

Sources & verification

Facts on this page come from the official sources below, each with the date we read it. Written by Debuly; the vendor did not review this page.

Image credits

• Logo: from app.heygen.com · fetched 23 Oct 2026 · Vendor trademark, used only to identify the product; removed on request
• Cover: from cdn.sanity.io · fetched 23 Oct 2026 · Vendor marketing image from the official site; removed on request

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