AI assistant that filters journalist requests like HARO and sends you only matched media opportunities, with AI pitch drafting.

Palo
AI strategist for short-form video creators that watches your pages and niche around the clock and helps plan, script and review videos.
What is Palo?
Palo is an AI assistant for short-form video creators. It connects to your pages, watches your videos and your niche around the clock, studies hooks, structure and analytics, and uses what it learns as context when it suggests ideas, outlines and scripts. Creators can chat with it using Claude, ChatGPT or Gemini models, draft with Palo Outline and Palo Write, upload a draft to Palo Review for critique before posting, and follow performance in Palo Track. A library view shows what Palo has found, and you can text it over iMessage or SMS. The pricing page lists Creator at $59 per month, Pro at $149 per month and Business starting at $250 per month. The number of pages Palo watches rises with each tier, and extra pages cost $15 per month on Pro and Business.
Use cases
- Generate daily video ideas
- Outline short-form videos
- Script videos in your own voice
- Get a critique before posting
- Track analytics across platforms
- Study patterns in your niche
Who it's for
Why use Palo
- Palo keeps watching your content and niche, so ideas arrive without you prompting it.
- Scripts and reviews draw on your own videos and patterns instead of generic advice.
- Check results from your phone with iMessage or SMS.
- Try Creator free for 3 days before paying.
Palo features
- 24/7 watching of up to 2, 5 or 10 pages by tier
- Library that visualizes Palo's findings
- Daily ideas, insights and reviews
- Palo Outline and Palo Write for planning and scripting
- Palo Review for pre-post video critique
- Palo Track for cross-platform performance
- Chat with Claude 5, ChatGPT 5.6 or Gemini 3.5
- Text Palo through iMessage or SMS
- Advanced competitor tracking on Business
How to get started with Palo
- Start a plan and link the pages you want Palo to watch.
- Palo studies your videos, analytics and niche and builds a library of findings.
- Review the daily ideas, then outline and script with Palo Outline and Palo Write.
- Upload a draft to Palo Review for feedback before you post.
- Follow performance in Palo Track and ask questions in chat or by text.
Palo limitations
- Each plan caps the number of pages Palo watches
- Additional pages cost $15 per month on Pro and Business
- Business includes 2 team seats, then $25 per additional seat
- Plan names and prices differ between pages on the vendor site, so confirm before buying
Palo pricing
Palo has no free plan, but it offers a free trial. Paid plans start at $59 per month, according to the official pricing page on .
Palo plans
Creator
$59/month
3 days free
- AI watching up to 2 pages 24/7
- Palo Outline and Palo Write
- Palo Review and Palo Track
- Text Palo by iMessage or SMS
Pro
$149/month
3-day trial for $15
- Everything in Creator
- Up to 5 pages watched 24/7
- 3x the insights and ideas
- 50x more usage credits
Business
Starting at $250/month
- Everything in Pro
- Up to 10 pages watched 24/7
- 2 team seats, then $25 each
- Advanced competitor tracking
Plans as listed on the official pricing page on . Prices can change and may vary by country or exclude tax. Check the official pricing page.
Palo alternatives
The main Palo alternatives listed on Debuly are OpusClip, ChatGPT, Claude, Cited By AI, Publish7 and UGC Engine. The table compares pricing and platforms; order is A–Z.
| Tool | Pricing | Starting price | Platforms |
|---|---|---|---|
| Palo | Free trial | $59/mo | Web, iMessage, SMS |
| ChatGPT | Freemium | — | Web, iOS, Android, macOS |
| Cited By AI | Paid | £49 one-time | Web |
| Claude | Freemium | $17/mo | Web, iOS, Android, Chrome extension |
| OpusClip | Freemium | $15/mo | Web |
| Publish7 | Freemium | $15.92/mo | Web |
| UGC Engine | Paid | $77/mo | Web |

ChatGPT
OpenAI's AI assistant for chat, writing, analysis, images, voice, deep research and coding across web, iOS and Android.
FreemiumVisit ChatGPT (official site)Cited By AI
UK AI search visibility service that audits whether ChatGPT, Perplexity, Gemini, Claude and Copilot cite your brand, and fixes the gaps.

Claude
Anthropic's AI assistant for chat, writing, analysis, coding and research on web, desktop and mobile, with a free plan.
FreemiumVisit Claude (official site)
OpusClip
AI video clipper that cuts long videos into captioned, reframed short clips and posts them to social platforms.
FreemiumVisit OpusClip (official site)
Publish7
A suite of AI marketing agents for backlink ideas, competitor research, company research and content or community ideas.
FreemiumVisit Publish7 (official site)
UGC Engine
UGC Engine is an AI workflow builder that generates short videos, images and captions and posts them to social channels.
Palo FAQ
How much does Palo cost?
The pricing page lists Creator at $59/month, Pro at $149/month and Business starting at $250/month. Extra pages cost $15 per month on Pro and Business.
Is there a free trial for Palo?
Creator offers a 3-day free trial. Pro offers a 3-day trial for $15. Business is arranged through sales.
What plans does Palo have?
Creator watches up to 2 pages, Pro watches up to 5, and Business watches up to 10 and adds 2 team seats and advanced competitor tracking. Other pages on the vendor site show different plan names, so verify at checkout.
Which AI models can I chat with in Palo?
The Creator plan lists Claude 5, ChatGPT 5.6 and Gemini 3.5 for chat.
What are alternatives to Palo?
Creators often compare VidIQ, TubeBuddy and OpusClip, or use a general assistant such as ChatGPT or Claude for scripting.
Sources & verification
Facts on this page come from the official sources below, each with the date we read it. Written by Debuly; the vendor did not review this page.
| Source | Type | Accessed |
|---|---|---|
| palo.ai/ | official | |
| palo.ai/pricing | pricing | |
| dev.palo.ai/ | official | |
| palo.ai/terms-of-use | official |
Image credits
- Logo: from palo.ai · fetched · Vendor trademark, used only to identify the product; removed on request
- Cover: none collected yet, so a generated tile is shown.
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