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Stability AI

Generative AI company behind Stable Diffusion and Stable Audio, offering Brand Studio, an API and licensed models for image, video, 3D and audio.

Freemium

What is Stability AI?

Stability AI builds generative models for image, video, 3D and audio and sells them through hosted tools, an API and model licenses. Its Brand Studio product gives creative teams end-to-end generation and editing, including sketch-to-image, inpainting, recoloring and product insertion, with a model routing layer that picks among Stability and third-party models. Enterprise customers can add Brand Central for brand guidelines, Producer Mode for multi-step workflows, single sign-on and custom Brand ID Models trained on their own identity. Developers can use the API, or self-host the core models under a Community License that is free for individuals and organizations with under $1M in annual revenue. Brand Studio pricing starts with a free trial, then Creator at $19/month and Core at $50/month, with custom Enterprise plans. Stable Audio has its own separate subscription plans.

Use cases

  • Generate on-brand marketing images
  • Edit images with inpainting and recoloring
  • Insert products into scenes
  • Turn sketches into images
  • Generate music and sound effects
  • Self-host open models
  • Train brand-specific image models

Who it's for

  • Marketing teams
  • Creative professionals
  • Developers
  • Enterprise brands

Why use Stability AI

  • One vendor covers image, video, 3D and audio models, so teams can standardize on a single toolset.
  • Brand Studio lets teams try the tools on a free trial before choosing a monthly plan.
  • Extra credit packs can be bought at any time without changing plans.
  • The Community License allows free commercial use of core models below $1M in annual revenue.
  • Enterprise customers can get custom models and workflows shaped around their brand.

Stability AI features

  • Sketch-to-image, inpainting and recoloring
  • Precision inpainting and product insertion
  • Curated model routing across Stability and third-party models
  • Brand Central for brand guidelines on every generation
  • Producer Mode for multi-step creative workflows
  • Brand ID Models trained on a brand's identity
  • Campaigns that apply selectable style guidelines
  • API access for existing workflows
  • Self-hosting of core models under the Community License
  • Image, video, 3D and audio model families

How to get started with Stability AI

  1. Sign in to Brand Studio and start with the free trial credits.
  2. Generate or edit images using the sketch-to-image, inpainting and recoloring tools.
  3. Choose Creator or Core when you need monthly credits, or buy extra credit packs.
  4. For team-wide brand control, contact Stability AI about an Enterprise plan with Brand Central and SSO.
  5. Developers can instead call the API or self-host the models under the license.

Stability AI limitations

  • Brand Studio trial ends once its one-time credits are used
  • Monthly credits do not roll over
  • Self-hosting the core models commercially needs an Enterprise License above $1M annual revenue
  • Brand Central, Producer Mode and SSO are Enterprise features

Stability AI pricing

Yes, Stability AI has a free plan. Paid plans start at $19 per month, according to the official pricing page on .

Stability AI plans

  • Trial

    Free

    one-time credits

    • 500 one-time credits
    • End-to-end generation and editing
    • Precision tools
  • Creator

    $19/month

    • 2,000 credits per month
    • End-to-end generation and editing
    • Precision Inpainting and Product Insertion
    • Essential customer support
  • Core

    $50/month

    • 6,000 credits per month
    • Curated Model Routing
    • Full Creator feature set
    • Essential customer support
  • Enterprise

    Custom

    • Unlimited seats
    • Custom credit bundle
    • Brand Central
    • Producer Mode
    • SSO and project access controls

Plans as listed on the official pricing page on . Prices can change and may vary by country or exclude tax. Check the official pricing page.

Stability AI alternatives

The main Stability AI alternatives listed on Debuly are Midjourney, Adobe Firefly, Leonardo.Ai, Ideogram, HiDream.ai and Sogni AI. The table compares pricing and platforms; order is A–Z.

Stability AI compared with its alternatives
ToolPricingStarting pricePlatforms
Stability AIFreemium$19/moWeb, API, Self-hosted
Adobe FireflyFreemium$9.99/moWeb, API
HiDream.aiPricing unknown—Web, API, Self-hosted
IdeogramFreemium$15/moWeb, API
Leonardo.AiFreemium$12/moWeb, API
MidjourneyPaid$10/moWeb, Discord, iOS, Android
Sogni AIFreemium$20/moWeb, iOS, Android, API
  1. Adobe Firefly

    Adobe's generative AI app for creating and editing images, video, audio and vectors, with Adobe and partner models.

  2. HiDream.ai

    AI image and video generation platform with open-weight image models, creator tools and an enterprise API service.

  3. Ideogram

    AI image and video generator known for readable text in images, with editing tools, batch generation, an API and credit-based plans.

  4. Leonardo.Ai

    AI creative platform for generating images and video, training your own models and working with a team, with a free daily token plan.

  5. Midjourney

    AI image and video generator that turns text prompts into artwork, sold as monthly or annual subscriptions with no free plan.

  6. Sogni AI

    Creative AI for images, video, music and LLMs on a decentralized GPU network, with fair-use Unlimited plans and pay-as-you-go Spark credits.

Stability AI FAQ

How much does Stability AI cost?

Brand Studio has a free trial, Creator at $19/month, Core at $50/month and custom Enterprise pricing. Stable Audio plans are priced separately, from $12/month.

Is there a free plan for Stability AI?

Brand Studio has a free trial with a one-time credit allotment that ends when the credits are used. The core models are also free to self-host under the Community License below $1M in annual revenue.

What plans does Stability AI have?

Brand Studio offers Trial, Creator ($19/month, 2,000 credits), Core ($50/month, 6,000 credits) and Enterprise with custom credits and unlimited seats.

Does Stability AI have an API?

Yes. The company offers API access so teams can integrate its creative tools into existing systems, and a developer platform with audio and image endpoints.

Can I self-host Stability AI models?

Yes. The Community License covers researchers, developers and creators, and organizations under $1M in annual revenue. Larger businesses need an Enterprise License.

What are alternatives to Stability AI?

Alternatives include Midjourney, Adobe Firefly, Black Forest Labs' Flux, Leonardo.Ai and OpenAI's image models.

Sources & verification

Facts on this page come from the official sources below, each with the date we read it. Written by Debuly; the vendor did not review this page.

Image credits

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  • Cover: none collected yet, so a generated tile is shown.

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